Monthly Archives: June 2006

Andy Budd on NO!SPEC

Creative pitches are toxic by Andy Budd I’ve long held the belief that creative pitches are toxic, and unpaid creative pitches doubly so. This view is upheld by a number of professional design associations that actively ban their members from … Continue reading

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The Copywriting Maven on NO!SPEC

The Copywriting Maven: Why I Don’t Work “On Spec” Spec is short for speculation. In the copywriting and creative services world, that means a potential client says to us, “I’m not sure about hiring you, so let’s see what you … Continue reading

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Creativiti on NO!SPEC

Designing “on spec” – bad for you, bad for us Creativiti is a supporter of the creative industry’s NO!SPEC campaign. This section outlines why designing on spec is a poor compromise for everybody. If you invest in a designer’s time … Continue reading

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Michael Bierut on NO!SPEC

The Road to Hell: Now Paved with Innovation? Designers don’t have many advocates as enthusiastic and highly-placed as Bruce Nussbaum. An assistant managing editor at Business Week, he’s spearheaded the magazine’s coverage of design and innovation for years, and has … Continue reading

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