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Welcome to NO!SPEC

The NO!SPEC campaign: Serves as a vehicle to unite those who support the notion that spec work devalues the potential of design and ultimately does a disservice to the client.

Our mission: To educate the public about speculative, or 'spec' work.

Our target: Those who use creative services, as well as creative professionals (designers, photographers, illustrators, typographers, writers and those in marketing, branding and advertising).

What you can do: Read NO!SPEC's Protocols. Place a "NO!SPEC" logo on your site. Sign the NO!SPEC petition. Distribute the "NO!SPEC" posters. Contact us with your thoughts, comments, articles and insights.

Requirements: The only requirement for participation is putting the appropriate value on your profession.

Archive for August, 2008

Aquent, 99Designs and the Design Industry

August 4, 2008 at 6:47 am · Filed under Dear NO!SPEC

Mark Rushworth just contacted us about a post he’s written, Aquent Vs the Design Industry.

Seems Aquent thought it was a good idea to post a contest at 99Designs. Hmmm…

How could a company such as Aquent (connected to the AIGA), be so out of touch with the design industry? If they didn’t want to take on board what AIGA had to say (and seems they didn’t), then all they had to do was google 99Designs and read a few of the opinions out there from established designers. Right?

Please check it out as it’s interesting reading…

Qbn: aquent site redesign-spec work
Aquents blog: Design Contests: Betrayal of Everything We Stand For?
Aquents Facebook: Redesign Aquent’s Homepage

From Aquent: First of all, I view this as an experiment. What can we get if we take this approach? We could get a bunch of junk, which would reinforce the idea that you can’t get good design this way. Maybe we’ll get something good. Maybe someone who wouldn’t otherwise have the chance to show their stuff will get noticed. Who knows?

Well, I guess they know now.

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